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Gartner Magic Quadrant for Learning Management Systems 2020

Gartner Magic Quadrant overview
Gartner Magic Quadrant overview

Intro

The field of Learning Management Systems (LMS) is increasingly saturated, making it hard for organizations to choose the right platform. The Gartner Magic Quadrant provides a valuable framework for evaluating various LMS vendors. In 2020, this quadrant highlighted notable trends and key players in the market, which is crucial for informed decision-making.

Understanding the Gartner Magic Quadrant allows stakeholders to identify not only the leaders but also the challengers, visionaries, and niche players within the LMS landscape. This article will present a thorough analysis of the 2020 quadrant, exploring essential aspects that influence LMS selection and deployment across varying organizational contexts.

The analysis will cover significant themes such as the evaluation criteria employed by Gartner, practical applications of LMS systems, and user experiences among different platforms. By delving into these sections, readers will gain insights to assess the strengths and shortcomings of leading LMS choices.

Software Overview

In this section, we will explore the primary features and functionalities of the LMS platforms recognized in the 2020 Gartner Magic Quadrant. A thorough understanding of these aspects equips organizations with the knowledge to select systems that best align with their training and development goals.

Features and functionalities

The leading LMS platforms offer diverse sets of features, which often include:

  • Course Management: Ability to create, manage, and deliver courses efficiently.
  • Assessment Tools: Facilitation of quizzes, exams, and performance tracking.
  • Reporting and Analytics: Detailed insights into user engagement, progress, and course effectiveness.
  • Integrations: Compatibility with other tools and platforms, enhancing overall functionality.
  • Mobile Accessibility: Options for mobile device use to increase learning opportunities.

These features are vital for organizations seeking to enhance their training effectiveness and user engagement.

Pricing and licensing options

Pricing models can vary widely among LMS vendors. Many offer subscription-based plans, while others provide one-time licensing fees. It is important for organizations to evaluate their budget while considering the following:

  • Tiered Pricing: Different levels of access depending on the resources needed.
  • Pay-per-User: Costs may escalate as user counts increase.
  • Free Trials or Demos: Opportunities to test the software before commitment.

Supported platforms and compatibility

Compatibility significantly affects how well a chosen LMS integrates into existing organizational infrastructure. Leading LMS options frequently support:

  • Web-Based Platforms: Accessible via standard web browsers.
  • Mobile Applications: Enhancing learning flexibility and reach.
  • Third-party Integrations: Allowing easier combination with tools like Salesforce, Zoom, and others.

Understanding these aspects ensures a smooth deployment and effective utilization of the LMS system.

User Experience

User experience plays a crucial role in determining the effectiveness of an LMS. A platform that is difficult to navigate may hinder learning outcomes and frustrate users.

Ease of use and interface design

A well-designed interface enhances usability. Key considerations include:

  • Intuitive Navigation: Users should easily locate courses and resources.
  • Aesthetic Design: Visual appeal can contribute to user satisfaction.

Customizability and user settings

Organizations may require custom interfaces tailored to their needs. Thus, platforms should allow:

  • Branding Options: Custom logos and color schemes.
  • User Permissions: Setting distinct access levels for different roles.

Performance and speed

Performance metrics are essential for a seamless learning experience. Well-optimized LMS platforms exhibit:

  • Fast Load Times: Essential for retaining user engagement.
  • Minimal Downtime: Ensuring that users can access content when needed.

Pros and Cons

As with any technology, each LMS has its strengths and limitations. Understanding these can aid in making informed choices.

Strengths and advantages of the software

Top LMS vendors provide several advantages, such as:

  • Comprehensive Support: Training and resources for users.
  • Robust Functionality: Broad array of features to solve various learning requirements.

Drawbacks and limitations

However, companies may face:

  • Cost Implications: Some platforms may be expensive, particularly for smaller organizations.
  • Steep Learning Curve: Complex systems may require time for users to adapt.

Comparison with similar products

It is beneficial to compare LMS options to evaluate their merits. For instance, organizations could assess:

  • Moodle vs. Blackboard: Both have distinctive features and user experiences.
  • TalentLMS vs. SAP Litmos: Cost and deployment may vary significantly.

Real-world Applications

Understanding the specific applications of LMS platforms adds context to their utilization. Different industries often need tailored solutions.

Trends in Learning Management Systems
Trends in Learning Management Systems

Industry-specific uses

Several sectors have specific training requirements that LMS can address. Examples include:

  • Corporate Training: For employee onboarding and skills development.
  • Higher Education: For course delivery and distance learning.

Case studies and success stories

Many organizations have achieved significant training success through LMS. For example, a major corporate entity could streamline onboarding processes, improving efficiency and engagement scores.

How the software solves specific problems

By employing an effective LMS, organizations can mitigate common challenges such as:

  • Knowledge Gaps: Offering targeted courses to bridge skill deficiencies.
  • Employee Engagement: Interactive modules can foster increased participation.

Updates and Support

Lastly, keeping up with software updates and understanding support options is critical.

Frequency of software updates

Vendors should regularly update their systems to improve security and functionality. Companies must consider the:

  • Update Cycle: Regular interval updates can enhance software performance.

Customer support options

Reliable support contributes to overall satisfaction. Options may include:

  • Email and Phone Support: Critical for resolving urgent issues.
  • Knowledge Bases: For self-service troubleshooting.

Community forums and user resources

Community forums can provide a platform for users to share insights and solutions. They often serve as valuable resources. Organizations should explore:

  • User Groups: For networking and discussions.
  • Documentation: For guidance on maximizing software utilization.

Prelude to the Gartner Magic Quadrant

The Gartner Magic Quadrant serves as a vital tool in the landscape of software evaluation. It provides a visual representation of a market's direction, maturity, and participants. For organizations contemplating a Learning Management System (LMS), understanding this framework is fundamental. The quadrants categorize vendors into Leaders, Challengers, Visionaries, and Niche Players based on specific evaluation criteria.

This analysis is crucial because it helps stakeholders identify the best-fitting LMS to meet educational and operational objectives. With a plethora of choices available, organizations can become overwhelmed. The Magic Quadrant simplifies decision-making by mapping vendors based on their ability to execute against their vision. An informed choice can significantly impact the effectiveness of training programs and employee development initiatives.

Understanding the Magic Quadrant Framework

The Magic Quadrant is structured around two main axes: the vertical axis reflects the vendor's "Ability to Execute," while the horizontal axis shows its "Completeness of Vision." By evaluating vendors on these axes, organizations can visually discern where each provider stands in relation to its competitors.

  • Ability to Execute: This criteria evaluates various aspects, including financial viability, sales execution, pricing, and customer experience. A vendor's performance in the marketplace and its operational efficiency are key determinants here.
  • Completeness of Vision: This focuses on a vendor's innovation, product strategy, market understanding, and how well they anticipate future needs. Providers who can articulate a clear vision are often positioned favorably in the quadrant.

Understanding these axes allows businesses to recognize both strengths and risk factors associated with each vendor.

Significance of the Magic Quadrant in Software Selection

The significance of the Magic Quadrant extends beyond just visual representation. It serves as a benchmark for companies seeking to understand the competitive landscape effectively. The insights derived from this analysis provide a baseline for evaluating LMS options. Moreover, the framework aligns well with strategic goals such as cost reduction, operational efficiency, or employee training outcomes.

For professionals in IT and education sectors, the Magic Quadrant offers a research-backed approach. Gartner's evaluations compile extensive feedback from the market, including user experiences and performance data.

"Using the Magic Quadrant effectively can guide you in negotiating contracts and ensuring that the selected vendor can meet your specific needs."

In summary, the Magic Quadrant is not merely a tool but a comprehensive resource for strategic software selection. It helps streamline the decision-making process, reducing time spent on research and vendor vetting. As organizations structure their learning solutions, leveraging this framework can ensure they attain competitive advantages in workforce development.

Overview of Learning Management Systems

Learning Management Systems (LMS) have become pivotal in the contemporary education and training landscape. Understanding their role, functionality, and strategic implications is essential for organizations seeking to enhance their training processes. This section delves into the definition and essential features of LMS. It emphasizes their significance in optimizing the learning experience in various contexts, including corporate training and higher education.

Definition and Purpose of LMS

A Learning Management System is a software application that enables the administration, documentation, tracking, reporting, and delivery of educational courses or training programs. These systems serve various purposes, such as facilitating e-learning, managing training programs and tracking learner progress. In corporate environments, LMS assist in onboarding, skills development, and compliance training. They offer a centralized platform where training content is accessible, ensuring consistency and quality across training initiatives.

The primary benefits of using an LMS include:

  • Streamlined Learning Processes: Organizations can design, deliver, and manage learning programs efficiently.
  • Data Management: LMS keep records of progress and performance metrics, making it easier to analyze trends and outcomes.
  • Accessibility: Users can access materials anytime and from different locations, accommodating diverse learning schedules.
  • Scalability: As organizations grow, LMS can adapt, supporting more learners and content without significant additional costs.

Key Features and Functionality

Learning Management Systems boast several important features that enhance their effectiveness and usability. Some key functionalities include:

  • User Management: Admins can create user profiles, assign roles, and manage permissions, enabling tailored learning experiences.
  • Course Creation Tools: LMS provide intuitive interfaces for creating and uploading course materials, including multimedia resources.
  • Assessment and Evaluation: These systems support quizzes, tests, and feedback mechanisms to evaluate learner performance and understanding.
  • Progress Tracking and Reporting: Detailed reports can be generated to track learner progress and completion rates, facilitating insights for continuous improvement.
  • Social Learning Opportunities: Many LMS integrate social features, allowing learners to collaborate, share knowledge, and engage in discussions.

Gartner’s Evaluation Criteria for LMS

The evaluation criteria set by Gartner for Learning Management Systems (LMS) serve as a crucial framework in determining the effectiveness and suitability of these platforms for various organizations. These criteria offer key insights into how LMS vendors are assessed and ranked in the Magic Quadrant. Understanding these evaluations is important for companies looking to select the right LMS that aligns with their learning and organizational goals.

Top LMS vendors comparison
Top LMS vendors comparison

Market Presence and Capacity

Market presence and capacity refer to a vendor’s ability to compete in the LMS landscape effectively. Gartner takes into account various factors, including the scale of the vendor’s operations, revenue figures, and global reach. A strong market presence often indicates a vendor’s stability and long-term sustainability, which are important considerations for organizations.

Large vendors generally possess extensive resources that allow them to innovate continuously and provide comprehensive support services. This can lead to increased user satisfaction and retention rates. For example, vendors such as Blackboard and Cornerstone OnDemand have established themselves as leaders due to their significant market share and robust infrastructure, enabling them to cater to both small businesses and large enterprises.

Completeness of Vision

Completeness of vision is another critical factor in Gartner's assessment. It evaluates how well a vendor anticipates market trends and the evolving needs of its users. A vendor's vision should be forward-thinking, proposing innovative solutions that enhance learner engagement and improve educational outcomes.

Innovative features like mobile access, gamification, and integration capabilities with other tools are key components of a vendor's vision. For instance, vendors that invest in adaptive learning technologies demonstrate a clear understanding of the necessity for personalized learning experiences, placing them in a favorable position in the Magic Quadrant. This foresight not only reflects the vendor's commitment to improving their product but also assures potential customers that they are investing in a solution with a strategic outlook.

Customer Feedback and Use Case Success

Customer feedback and use case success are essential metrics influencing Gartner's evaluation. The perceptions and experiences of current users provide invaluable insights into the practical effectiveness of an LMS. By analyzing customer reviews, case studies, and testimonials, Gartner can determine how well vendors meet user needs in real-world scenarios.

A positive trend of user satisfaction often correlates with high performance in key functionalities, such as course delivery, user interface, and customer support. Solutions that demonstrate successful use cases, particularly in diverse sectors such as healthcare, education, or corporate training, establish credibility and bolster a vendor's position in the Magic Quadrant.

"Customer feedback is not just a metric but a reflection of the vendor's ability to adapt and improve their offering."

In summary, Gartner's evaluation criteria are critical for organizations seeking to navigate the LMS market effectively. Understanding these criteria aids in making thoughtful software selection decisions, ensuring that businesses invest in solutions that not only meet their current requirements but are also poised for future demands.

Key Players in the Magic Quadrant

Understanding the key players within the 2020 Gartner Magic Quadrant for Learning Management Systems is vital for organizations aiming to enhance their educational frameworks. Knowing the varying strengths and strategies of these vendors helps businesses choose solutions that align with their specific needs. This section identifies the leaders, challengers, visionaries, and niche players in the quadrant and dives deep into their contributions.

Leaders in the Quadrant

Vendor A Analysis

Vendor A stands out in the 2020 Magic Quadrant due to its strong market presence and comprehensive feature set. This vendor excels in delivering a user-friendly interface integrated with extensive analytics capabilities. The key characteristic of Vendor A is its robust adaptability, allowing it to meet diverse organizational requirements. It is a beneficial choice for various industries wanting a scalable solution. A unique feature of Vendor A is its seamless integration with multiple third-party applications, providing flexibility in deployment. However, the vendor may face challenges regarding customer support, particularly during critical implementation phases.

Vendor B Analysis

Vendor B demonstrates significant strength in its innovative approach to curriculum design and collaborative learning. The vendor’s key characteristic is its effective use of gamification to increase user engagement, making it popular among educational institutions. A notable unique feature is its mobile compatibility, which allows users to access content on-the-go. This adaptability broadens its appeal, especially to younger audiences. Despite these benefits, some users report that its extensive features can lead to steep learning curves for new users.

Challengers in the Quadrant

Vendor Analysis

Vendor C is recognized for its strong capabilities in corporate learning environments. Its key characteristic lies in its focus on compliance tracking, making it a popular choice for heavily regulated industries such as healthcare and finance. The platform’s unique feature is its ability to provide real-time compliance reports and analytics, giving organizations the tools to manage training effectively. However, some users find that customization options are quite limited, which may hinder the user experience in some scenarios.

Vendor Analysis

Vendor D displays expertise in continuous learning and skills development. Its key characteristic is the incorporation of advanced AI tools that personalize learning experiences for users. This innovation is a beneficial element for businesses looking to enhance employee training. The unique feature of Vendor D is its proactive recommendation engine, which suggests courses based on individual learning paths. On the downside, organizations may experience challenges with implementation timelines, leading to potential resource allocation issues.

Visionaries in the Quadrant

Vendor E Analysis

Vendor E captures attention for its foresight into the future of education technology. The key characteristic of Vendor E is its strong emphasis on social collaborative learning. This is a promising choice for organizations advocating for a learning culture. A unique feature is its integrated social media tools that enhance peer interactions. However, reliance on these tools may lead to distractions and reduced productivity if not carefully managed.

Vendor F Analysis

Vendor F is distinguished by its commitment to innovative learning methodologies. The vendor's key characteristic lies in its comprehensive content creation tools, which are beneficial for organizations with custom learning needs. Its unique feature is the easy-to-use authoring tool that allows for rapid content development. Still, scalability can be a concern as Vendor F may struggle to handle extensive enterprise-level requirements effectively.

Niche Players in the Quadrant

Vendor G Analysis

Vendor G caters primarily to specific business sectors with unique needs. Its key characteristic is offering tailored solutions that serve niche markets effectively. This can be a beneficial choice for organizations with specialized training requirements. The unique feature of Vendor G is its specialized content library, which includes industry-specific training materials. However, its narrow focus may limit broader applicability in general educational settings.

Vendor H Analysis

Vendor H is recognized for its affordability and straightforward design, appealing to small businesses and startups. The key characteristic is its cost-effective pricing model that makes quality learning management accessible. A significant unique feature is the ability to deploy quickly with minimal resources. However, limited features compared to more robust systems may not meet the complex needs of larger organizations.

Understanding the strengths and weaknesses of these players is crucial for informed LMS selection. Each vendor brings unique advantages and challenges that can greatly influence an organization's educational strategy.

Emerging Trends in Learning Management Systems

Emerging trends in learning management systems (LMS) are essential to understanding the evolving landscape of educational technology. These trends reflect the current needs and expectations of organizations aiming for effective learning solutions. Staying informed on these trends is crucial for stakeholders, including educators, administrators, and corporate trainers, to make strategic decisions that align with modern learning environments.

Personalization and Adaptive Learning

Personalization in learning has taken center stage as a response to diverse learner needs. With the assistance of technology, LMS can now adapt course materials and learning paths based on individual progress and preferences. This adaptability results in a tailored learning experience that can improve engagement and knowledge retention.

The key characteristic of adaptive learning is its ability to analyze learner data in real time. This means tracking performance and adjusting accordingly, offering targeted content and reassessments when necessary. Organizations see personalization as beneficial because it not only addresses various learning styles but also fosters a sense of ownership and motivation among learners.

Integration with Other Technologies

Integration with other technologies is increasingly critical for LMS to function effectively within broader organizational frameworks. Two prominent integrations are with Customer Relationship Management (CRM) systems and Human Resources (HR) systems. These integrations help streamline processes and enhance the functionality of learning platforms.

Evaluation criteria for LMS selection
Evaluation criteria for LMS selection

Integration with CRM

Integrating LMS with CRM systems can lead to improved customer training and education. This integration allows organizations to manage customer education initiatives more effectively and track engagement metrics. The key characteristic of CRM integration is its focus on alignment between sales and training efforts. It is a popular choice because it supports sales teams by providing them with access to educational resources that can further drive customer success.

A unique feature of CRM integration is the ability to customize learning paths for different customer segments. This enhances the training experience by ensuring that the content is relevant. However, one must consider possible disadvantages such as the complexity of managing multiple systems and ensuring data synchronization.

Integration with HR Systems

Integration with HR systems significantly contributes to employee development and training. This aspect ensures that training initiatives are tied to performance and talent management processes. The key characteristic of HR integration is that it aligns employee learning with organizational goals, promoting a culture of continuous improvement.

A unique feature of integrating LMS with HR systems is the capacity for performance tracking alongside professional development. This integration can address awareness of skills gaps and facilitate targeted training interventions. One disadvantage could be the initial investment in time and resources needed to set up these integrations effectively.

Focus on Data Analytics

Data analytics plays a pivotal role within LMS by providing actionable insights into learner behavior and program effectiveness. Organizations can leverage data to evaluate the success of training programs, identify areas for improvement, and tailor future initiatives based on observed trends.

Investing in data analytics tools empowers organizations to make informed decisions that enhance the overall learning experience. By focusing on data, organizations can ensure their LMS remains relevant and aligned with specific goals and objectives.

"Data analytics transforms how organizations approach learning by providing evidence-based insights into program performance and learner engagement."

In summary, emerging trends in LMS, including personalization, technology integration, and a focus on data analytics, contribute significantly to shaping effective learning solutions suitable for varied organizational contexts. Understanding these trends helps stakeholders make informed choices that enhance their learning environments.

Challenges Facing LMS Implementation

The implementation of Learning Management Systems (LMS) poses various challenges that organizations must navigate to ensure success. Understanding these challenges is vital for IT professionals, software experts, and company leaders in both small and large businesses. Recognizing and addressing these hurdles can lead to better adoption rates, increased user satisfaction, and ultimately, a more effective learning environment. This section will delve into three primary challenges: resistance to change, technical limitations and compatibility issues, and measurement of effectiveness.

Resistance to Change

One of the most significant obstacles in implementing a new LMS is the resistance to change among employees. Change often invokes uncertainty. Many users may prefer familiar systems and processes. Employees can be reluctant to transition to a new platform due to fear of the unknown or concerns about their ability to learn new technology. This reluctance can lead to low adoption rates and underutilization of the LMS.

Organizations need to address this issue by fostering a change management strategy that encourages open communication. Highlighting the benefits of the new system, including enhanced learning opportunities and increased efficiency, can help ease fears. Tailoring training sessions and support channels can also help ease the transition.

"Effective change management is key to overcoming user resistance and ensuring successful LMS adoption."

Technical Limitations and Compatibility Issues

Another notable challenge relates to technical limitations and compatibility issues. Different organizations may operate on various legacy systems, which can complicate the integration with a new LMS. Compatibility with existing software and hardware can affect how well the new system functions. Issues such as data migration, synchronization, and connectivity must be considered from the very beginning.

Conducting a comprehensive audit of current systems before selecting an LMS is essential. Organizations should assess their infrastructure to ensure compatibility with the desired solution. Engaging with vendors that offer strong technical support can also prove beneficial in overcoming these barriers.

Measurement of Effectiveness

Finally, the measurement of effectiveness presents a significant challenge in the implementation of an LMS. Organizations often struggle to determine whether their investment in a new system has led to the desired educational outcomes. Identifying key performance indicators (KPIs) is crucial in this phase. Metrics can include user engagement rates, course completion statistics, and learner feedback.

Establishing baseline metrics prior to the LMS rollout can provide a useful reference point. Regular evaluations and adjustments based on this data can ensure that the system is meeting its goals. This systematic analysis helps not only in gauging current effectiveness but also in making informed decisions about future training and development efforts.

Future Outlook for Learning Management Systems

The future outlook for Learning Management Systems (LMS) is essential for understanding shifts in educational technology. It highlights trends and innovations that can shape learning experiences for users. The ongoing evolution of LMS will impact how organizations approach training and development. Furthermore, it can influence the selection process of these systems. Businesses that are aware of future trends can make more informed choices.

Predicted Developments in the LMS Market

The LMS market is predicted to see several significant developments in the coming years. One major trend is the integration of advanced technologies, which can enhance the functionality of LMS platforms. For instance, cloud computing will continue to dominate, allowing easier access to resources and enabling real-time updates.

Additionally, there will be a stronger focus on user engagement and experience. Platforms will increasingly incorporate gamification elements to boost learner motivation. Personalization will also rise, as systems adapt to meet individual learner needs. Organizations will benefit from adaptive learning strategies that enhance retention and application of knowledge.

  • Cloud Integration: Many LMS offerings will continue to integrate with cloud platforms.
  • Enhanced User Engagement: Gamification and interactive elements will be prioritized.
  • Mobile Learning: Accessibility through mobile devices will expand, facilitating learning on the go.
  • Learning Analytics: Utilizing data to track performance and learning outcomes will gain more traction.

These developments signal a shift towards more flexible and learner-centered approaches in the LMS landscape.

Role of Artificial Intelligence

Artificial Intelligence (AI) is poised to play a transformative role in the future of LMS. Its integration can fundamentally change how learning content is delivered and assessed. AI has the capacity to create tailored learning experiences based on individual user data. By analyzing user behaviors and preferences, AI systems can recommend learning paths and resources that suit specific needs, fostering a more personalized experience.

Furthermore, AI-driven analytics can help organizations gather insights on learner performance. These insights can be crucial in making necessary adjustments to curricula or approaches.

"AI can revolutionize learning by making it more adaptive and responsive to user needs."

  • Predictive Analytics: AI can forecast learner success and identify at-risk users.
  • Intelligent Tutoring Systems: LMS can offer adaptive support, mimicking one-on-one tutoring.
  • Content Creation: AI can assist in developing adaptive content, relevant for different learning styles.

Ending

The conclusion section serves a critical role in summarizing the key elements discussed throughout the article. It is essential because it reinforces the value of the Gartner Magic Quadrant for Learning Management Systems, providing clear direction for readers who are faced with the intricacies of selecting an appropriate LMS. In the rapidly evolving landscape of education technology, grasping the insights from such comprehensive evaluations is imperative.

The analysis offered in previous sections highlights pivotal trends, evaluates leading LMS vendors, and elucidates the strengths and weaknesses of each. By synthesizing this information, the conclusion not only wraps up the core discussions but also draws attention to considerations that should guide LMS selection decisions.

Recap of Key Insights

In this article, we consistently emphasized:

  • The importance of Gartner’s evaluation criteria in assessing LMS vendors. This greatly impacts the decision-making process for organizations.
  • Key players identified in the 2020 Quadrant, defining their positions as Leaders, Challengers, Visionaries, or Niche Players.
  • The emerging trends within the LMS market, such as personalization and the integration of advanced technologies.
  • The challenges faced during implementation, which can pose risks to the success of any LMS initiative.

These insights elevate understanding of not only the Magic Quadrant but also the broader LMS landscape.

Final Thoughts on LMS Selection

Choosing the right Learning Management System is more than a mere software selection. It involves a strategic alignment with organizational goals while catering to the needs of users. Hence, evaluating various LMS options through the lens of the Gartner Magic Quadrant proves beneficial. Adopting a rigorous evaluation approach encourages organizations to avoid common pitfalls, ensuring they select a system that fosters learning and development effectively.

Every organization must duly consider its unique requirements and the feedback gathered from current users. It is also advisable to keep an eye on market trends, ensuring that the chosen LMS remains relevant and capable of adapting to future needs. Therefore, a judicious selection process not only enhances educational outcomes but also aligns with broader operational strategies.

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